Episode #143: How to Build a Profitable Business in Economic Uncertainty

Saddle up for an inspiring episode with our expert guest, Christa Myers! This week, we’re unpacking practical strategies to build a thriving equestrian business, even in challenging economic times. From stashing away an emergency fund, to diversifying income streams with services like online workshops or bundled offerings, Christa shares how to keep your business galloping forward. We also explore crafting crystal-clear marketing messages to attract loyal clients and low-cost ways to reach them, like engaging social media content and strategic partnerships with local barns. Plus, Christa drops tips to stay resilient and keep your passion alive when the going gets tough.

But that’s not all — discover inexpensive scaling tactics, like targeted ads and referral programs, and why emphasizing value over price can keep clients coming back. Grab your headphones and join us for a ride packed with actionable insights to help your equestrian business soar!

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Please note: The ideas expressed in this podcast are opinions only, and are not substitutes for proper veterinary care, veterinary medicine and other forms of bodywork. The opinions are not intended to be prescriptive or diagnostic in nature.

Judith Rathbone