Episode #110: Using Bad Language

The language we use to describe our services either is helping us as an industry, or hindering us.

The words we choose either respect other professionals or create ill-will.

Phrases used outside of their true meaning make promises to consumers that cannot and should not be made.

We explore the language of bodywork in this episode of the Starline Equine Bodywork Podcast.

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Please note: The ideas expressed in this podcast are opinions only, and are not substitutes for proper veterinary care, veterinary medicine and other forms of bodywork. The opinions are not intended to be prescriptive or diagnostic in nature.

Judith Rathbone